Internet Marketing: SEO and SEM
No SEM (Search Engine Marketing) campaign is complete without SEO (Search Engine Optimization). Moreover, since the purpose of SEO is to make the site better for both search engines and users, you may find that it will suffice on its own. In any case, the advantages of SEO over the other aspects of SEM make it clear that, even if you are going to spend additional money on advertising and paid placement, SEO must be your first step in promoting your site.
By reviewing your site, Vancouver's JaPa984 IT Consulting Solutions will find the trouble spots and recommend how to optimize your site so that it can be properly indexed by the search engines. This can involve as little work as modify the text on your page(s), to a full website re-design. We will tell you what we think must be done for best success and then we can balance the actual work done to keep it in your budget.
Once your website has been optimized for search engines, JaPa984 IT Consulting Solutions can work with you to develop and implement your Search Engine Marketing (SEM) strategy.
Some of the SEO and SEM services JaPa984 IT Consulting Solutions provides include:
- Keyword Research & Optimizations to get higher ranks in major search engines
- Meta Tag Optimizations
- Search Engine Submissions and Link Popularity Building
- Content Optimization
- Usability Research & Optimization
- Market Analysis & Segmentation
- Continuous Traffic Monitoring & Analysis
Contact Vancouver's JaPa984 IT Consulting Solutions today to learn more about how you can integrate SEO and SEM into your website strategies!